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Showing posts from January, 2011
Fashion Show on Google
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Fashion Show with Google from Robbin Waldemar on Vimeo . Viral Ad of the Day: Image Search + projector screen = Instant fashion show in Wieden+Kennedy Tokyo’s delightful 30-spot for their recently-launched Google brand campaign “more with Google.” What an innovative idea it is indeed! This is exactly what I need lol!
Coca cola from the beginning to now
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This is one of Coca Cola's adverts from their early days. Notice how the advertising has changed from way the lady is dressed to the cup she is holding. Coca Cola seems rather elegantly within this time period. The advert was printed in the 1890s. A different era, a different story... An evolution of the Coca Cola logos throughout the decades
Definition of Advertising
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"A dvertising is the art of making whole lies out of half truths." "Advertising is creative form of communication to promote a product or service. It persuades the audience to take part or purchase what is being advertised." In 2010, spending on advertising was estimated at more than $300 billion in the United States and $500 billion worldwide. Internationally, the largest (four) advertising conglomerates are Interpublic, Omnicom, Publicis, and WPP.
Top 10 Advertising Agencies
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Rank Agency Headquarters Revenue ( US$ millions) 1 Omnicom Group New York City 10,481.1 2 WPP Group London 10,032.2 3 Interpublic Group of Companies New York City 6,700 4 Publicis Groupe Paris 5,107.2 5 Dentsu Tokyo 2,887.8 6 Havas Suresnes, France 1,808.0 7 Aegis Group London 1,577.6 8 Hakuhodo DY Holdings Tokyo 1,364.0 9 Asatsu-DK Tokyo 444.8 10 MDC Partners Toronto / New York City 443.5