Definition of Advertising
"A dvertising is the art of making whole lies out of half truths." "Advertising is creative form of communication to promote a product or service. It persuades the audience to take part or purchase what is being advertised." In 2010, spending on advertising was estimated at more than $300 billion in the United States and $500 billion worldwide. Internationally, the largest (four) advertising conglomerates are Interpublic, Omnicom, Publicis, and WPP.